James has been on the court for over 18 years, driven by a simple mission: to share his love for the game with anyone who wants to play. His coaching philosophy goes beyond the baseline; he focuses on making players emotionally capable of handling the stresses of competition. For James, helping a player grow as a person is just as important as improving their tactical game.
- Favourite Pro: Giovanni Mpetshi Perricard – a relatable, big-serving net-rusher.
- Off-Court: When he isn’t coaching, James is usually competing in tournaments or supporting Manchester United.